SEOSeptember 12, 20264 min read
SEO, AEO and GEO: what's the difference, and which comes first?
Three acronyms, one goal: being easy to find and easy to recommend. Here's the order to work in.
SEO is about being found in a list of search results. AEO is about being the answer that gets read out. GEO is about being named when someone asks an AI assistant for a recommendation.
They overlap far more than they compete, and they share the same foundation: clear words, consistent details and a claimed Google profile.
The order that works
- First, SEO basics: titles, descriptions, headings and real text on every page.
- Then AEO: write direct answers to the questions clients actually ask.
- Then GEO: open your site to AI crawlers, make your listings consistent and earn a mention or two.
- Alongside all three: keep your social bios saying what you do and where.
Do a little each week
One fix a week beats a marathon weekend that never happens. Check where you stand once a month and pick the next three fixes — that rhythm is what compounds.
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